Platform
Solutions Built for Every Stage of Growth.
Grow generates new revenue from the base you already bill. Secure-D keeps that revenue clean.
SMSnow
Your new offer is ready. Reply YES to activate.
The AI-driven engagement platform built for operators
Our Grow platform maximizes your leads, signups, sales, app installs, and interactions more than any other—using in-house predictive tech matched with highly skilled marketers.
Our Grow Platform
Automations that drive actions
Trigger messaging to happen at the right times, depending on interactions with your product, site, or environment.
Dive deep into valuable data
Gather insights on performance, engagement, churn, revenue, and more.
Acquisition & engagement
Grow
Our Grow platform maximizes your leads, signups, sales, app installs, and interactions — using in-house predictive tech matched with highly skilled marketers.
Overview
Share your goals & we’ll return tenfold
Our platform allows us to easily scale your marketing goals for higher ROI and lower CAC on every type of campaign.
Campaign Studio
Crafting seamless multi-channel journeys
We create dynamic, multi-channel journeys from the ground up, without code. Intuitive drag and drop allows us to build, edit, and preview every user experience efficiently.
Cross-channel campaigns
SMS, RCS, mobile web, push and in-app from one brief.
Predictive targeting
Scores every subscriber against every offer, timing and channel.
RCS at scale
Rich, branded messaging — Vivo ran 600+ RCS campaigns on Grow in under a year.
Real-time journeys
See which journeys subscribers complete while campaigns run.
Revenue attribution
Tie campaigns, timing and channels to revenue produced.
Managed service
Performance marketers behind 4,000 successful campaigns.
How it works
01 / 04
Segment the base
Source, manage, define, analyze, and activate customer data for more accurate campaign execution that goes beyond basic data sets so you can invest your budget on the right segments.
Grow FAQs
Ad-fraud prevention
Secure-D
Machine-learning fraud protection that screens every transaction before it reaches the bill.
Protect your budget by greatly reducing ad fraud using our built-in predictive ad blocking, behavioral pattern blocking, charge clearing process, infected device notifications, calibration, incident investigation, and secure interface.
The shield
- Legitimate
- Blocked by Secure-D
Pre-bill screening
Fraudulent transactions are blocked before the charge, not refunded later.
Malware detection
Identifies malicious apps generating invisible transactions.
Invalid traffic
Stops click injection, bots and other invalid traffic at the network layer.
Subscriber trust
Fewer unwanted charges, fewer complaints, fewer refunds.
Reporting
View the number of processed attempts, valid attempts and cleared attempts, plus top blocked traffic sources and top blocked apps.
How it works
- 01
Transaction request
- 02
Real-time risk scoring
- 03
Block or allow
- 04
Report and learn
Illustrative visualisation
Secure-D FAQs
Get started
Drive multi-channel customer engagementlike never before
Upstream increases new customers and keeps them engaged unlike any other digital service. Take advantage of our formula for growth.