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TIM Brazil joins forces with Upstream to launch “TIM Jogue+”

London, 14th February 2014 –  TIM, a Brazilian mobile network operator, along with Upstream, the world leader in mobile monetization and Star Arcade, the undisputed global leader in cross-platform, real-time multiplayer gaming, have come together to offer “TIM Jogue+”, an innovative mobile gaming campaign launched in Brazil.

“TIM Jogue+”, brought exclusively to TIM smartphone subscribers, is a mobile real-time multi-gaming platform offering a variety of game titles. It can be installed without charge on Android, iOS, Blackberry, Symbian and Windows Phone devices.

TIM Jogue+ includes 3 major tournaments, each one lasting for 2 months and consisting of exciting mobile game formats. TIM clients who subscribe to TIM Jogue+ premium service can compete to win 10,000 BRL per tournament.

Marco Veremis, Upstream CEO, commented: “TIM is a huge telecom service provider in Brazil and a really important partner for Upstream throughout the years. Considering TIM’s history of launching innovative services and Brazil being a key LATAM market showing a rapid growth in smartphone adoption, TIM Jogue+ is a very timely and potentially massively popular service. Star Arcade is a true innovator in cross-platform mobile gaming and TIM subscribers will be truly surprised and impressed by TIM Jogue+”.

 

About TIM

TIM is Brazil’s second largest operator and the leading company in the pre-paid segment.  The company has over 73.4 million clients and market share of 27.09%. TIM’s positive performance is driven by innovation and it has pioneered a number of important industry trends to make mobile services accessible to everyone.

TIM also focuses on network and customer service quality. In the three-year period through 2016, over 90% of the company’s forecast 11 billion BRL in investment will be spent on infrastructure. As it expands and improves its network, the company has acquired assets including Intelig (2009), AES Atimus (2011) and runs a number of special projects, such as building a fiber optic network in the North of Brazil, through LT Amazonas, providing digital inclusion for the population living in remote areas of the country.

The company also prioritizes transparency in its business and customer relationships.  One milestone was the 2012 launch of the Portas Abertas website (www.tim.com.br/portasabertas) where consumers can obtain accurate information on TIM’s coverage as well as its network expansion and improvement projects.

TIM is still the only company in the telecommunications industry on the BM&FBOVESPA New Market for corporations with the highest level of corporate governance. It is also part of the stock market’s Corporate Sustainability Index (ISE) and the Carbon Efficiency Index (ICO2). For further information, visit www.tim.com.br, http://twitter.com/timbrasil or www.facebook.com/timbrasil.

 

About Star Arcade

With more than 1M people in 180+ countries playing our games, Star Arcade is the undisputed global leader in cross-platform, real-time multiplayer gaming. Based in Finland, a country rich in tech and gaming innovation, our team of 26 savvy professionals has developed eight successful titles, with new titles on the way.

So what defines a cross-platform multiplayer gaming experience? It’s when users can play real-time with and against each other across a variety of platforms, including iOS, Android, Nokia, Blackberry, Amazon Kindle, Samsung Bada, Windows Phone, Facebook, PC and more. That’s cross-platform multiplayer gaming, and it’s what Star Arcade excels at.

 

For more information, please contact:
Pamela Chowdhury/Heather Dinolfo
Diffusion PR
+44 207 291 0254 / +1 (646) 673 8685
upstream@diffusionpr.com

 

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