The largest mobile promotion ever in Hungary in terms of revenues generated has been successfully completed. Upstream partnered with T-Mobile, the mobile telephony market leader in Hungary with over 5 million customers, for the launch of a large scale 90 day brand promotion. The “90 Golf, 90 days” promotion offered T-Mobile customers the opportunity to win a VW Golf on a daily basis for 90 days. Participants accumulated points through an exciting skill based challenge and the best player daily drove away with a brand new Golf. For full details, visit www.90golf.hu.
July 31, 2026
Upstream helps Mobile Network Operators adapt to Chrome’s new HTTPS eraUpstream has published a new white paper titled “Can Header Enrichment Survive Chrome’s HTTPS Era?”, in which it analyzes how Chrome’s HTTPS-only enforcement reshapes the way mobile subscribers are identified and, at the same time, presents an innovative, deployment-ready solution.