Upstream and Lowe received an IMC Award (Integrated Marketing Communications Awards) in the Direct Marketing category for their work on Johnson & Johnson’s o.b brand.
December 06, 2023
“Shift from Multichannel to Omnichannel is Key to Meet Consumer Demands” Upstream outlines at MEF Connects OmnichannelConsumers today do not just seek mere digital interactions, but consistent and unified experiences across any touch point they communicate with a brand…