LONDON, UK and BARCELONA, SPAIN 18 MAY 2011 – The GP Bullhound Media Momentum Awards 2011 has named Upstream, the global mobile marketing solutions provider, as one of the top 25 fastest-growing digital companies in Europe. The prestigious annual awards, this year held in the W Hotel, Barcelona, recognise the achievement of Europe’s digital businesses and celebrate innovation in this fast-growing sector.
The Media Momentum Awards identify companies which have seen the most significant growth over a three-year period. Previous companies recognised by the awards include Seatwave, Spotify, the Perform Groupand Net-a-Porter.
The CEO Summit, held in Barcelona tomorrow, will include speeches and presentations from esteemed digital executives including Xavier Court, Founder of vente-privee.com; Lars Hinrichs, Founder of Xing; Mark Read, CEO of WPP Digital; and Mark Sebba, CEO of NET-A-PORTER. The results, naming and ranking the fastest-growing larger companies, will be announced tomorrow evening at the awards ceremony.
Upstream’s Marketing Communications Suite (MCS) technology platform increases customer responsiveness by as much as 400 per cent by using optimised communication; message contextualisation and unique customer engagement mechanics and formats through its marketing gamification engine. Upstream clients also benefit from MCS’ ability to analyse millions of interactions on a real-time basis to deliver key insights into campaigns as they roll-out.
Upstream started its operations in 2001, launching some of the first global mobile marketing campaigns for blue-chip brands such as Coca-Cola, T-Mobile, Vodafone and Nestlé. Its ability to deliver highly effective solutions that generate value from any customer base has made Upstream the preferred mobile marketing partner for some of the largest companies across the globe including Vodafone, Telefónica, América Móvil, Bharti Airtel, Saudi Telecom Company, MTN, BSkyB, Unilever and Shell.
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