Upstream’s rapid growth in South America continues with the successful completion of a major mobile marketing initiative for America Movil’s Comcel in Colombia. “Gana Millones Comcel” was one of the largest promotions ever to have launched in the region recording over 20m participations and generating significant ARPU growth. Comcel is one of the largest mobile operators in the world with over 20 million clients.
October 26, 2022
African Mobile Operators Can Emerge As Digital Marketing Leaders, Says Upstream, Ahead of AfricaComUpstream, the global mobile marketing technology specialist has today announced that it will be attending this year’s AfricaCom event in Cape Town…
